2018 SkullSparks Top 25 / G5 & Ind
Power 5 | G5 & Independents | FCS & D1 | Football | Motion
Which college teams are leading the nation in #smsports visual communication? We invited 317 college athletics design and digital staff to share their opinion. After nearly 8,000 votes from across the country, here are the Top 10 from the G5 and Independents. Teams are listed in no particular order.
Voters select @goarmywestpoint from G5/Independents. Congrats @mfaulk009, @MikeRichard603, @emmadamz, @mkay1195, @jkav24. Top college teams in #smsports visual communication: https://t.co/cuvTsu7mj0 pic.twitter.com/2OgxLQH37Q
— SkullSparks (@SkullSparks) June 11, 2018
Welcome @UCFKnights. Congrats @EricDeSalvo, @ayoung_simba, @zap5000, @lelanddutcher. Top teams in #smsports visual communication: https://t.co/cuvTsu7mj0 pic.twitter.com/Ue82tUcihe
— SkullSparks (@SkullSparks) June 11, 2018
Voters recognize @MiamiRedHawks for work this past year. Congrats @Kyle_Kron, @JordanHerald5, @Caleb_Saunders, @alexfarkas13. Top teams in #smsports visual communication: https://t.co/cuvTsu7mj0 pic.twitter.com/4Cl6GYo3U0
— SkullSparks (@SkullSparks) June 11, 2018
Hello Laramie! @wyoathletics among best programs in #smsports visual communication. Congrats @JackieMcMillen, @_Chad_Morehead_, @WYO_Amil, @Mary_Clair13, @dennis_trapani, @DerekMishiro, @big_jack9, @davidprimus, @lpenner25 pic.twitter.com/TniqWqN3vT
— SkullSparks (@SkullSparks) June 11, 2018
Voters select @BYUCougars for work this past year. Congrats @BroberDave, @_jgibbster, @shauna_howell1, @BradyRHart, @pau1thor, @Domisbombb, @jarenwilkey. Top teams in #smsports visuals: https://t.co/cuvTsu7mj0 pic.twitter.com/4h0iLwscHu
— SkullSparks (@SkullSparks) June 11, 2018
Good morning Philadelphia! @TempleOwls among best programs in #smsports visuals: https://t.co/cuvTsu7mj0 Congrats @mlseigfried, @santinostancato, @CarolineV1993, @Zam919, @labolito. pic.twitter.com/7yWIFTHw1D
— SkullSparks (@SkullSparks) June 12, 2018
Voters select @ToledoRockets. Best teams in #smsports visual communication: https://t.co/cuvTsu7mj0 Congrats @merekdarckel, @TheEricWalters, @KJMcDonough pic.twitter.com/diHZC38F8w
— SkullSparks (@SkullSparks) June 12, 2018
Hello Hattiesburg! Voters recognize @USMGoldenEagles among top college teams in #smsports visual communication: https://t.co/cuvTsu7mj0 Congrats: @Whitley_ruffin, @ashleighyoungg, @JosieCopley, @AFSylvest pic.twitter.com/3vKoCdomwu
— SkullSparks (@SkullSparks) June 12, 2018
Voters place @CMUAthletics among top college teams in #smsports visual communication: https://t.co/p0kBmErUBB Congrats @JHumbleCreative, @BJared94, @JimKnight62 pic.twitter.com/CqJWeJlSXZ
— SkullSparks (@SkullSparks) June 12, 2018
Welcome @csurams. Top college teams in #smsports visual communication: https://t.co/p0kBmErUBB Congrats @EJCooper303, @Cammonk225, @racaldwe, @NickPopplewell and @RamsCreative crew. pic.twitter.com/oIjmaFuDNa
— SkullSparks (@SkullSparks) June 12, 2018
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SkullSparks encourages Athletics Departments to prioritize design and digital staff. Creative teams are vitally important in connecting and engaging fans and recruits in 2018.
Design is highly subjective. Every team has unique strategies and resources. Teams are focused on designing specifically for their stakeholders. We cannot know the internal priorities of every department. We only see external content, just as fans and recruits do. Voters recognized visual design based on:
★ Static visuals (no motion content, that’s another list)
★ Coordination across all sports and designers (not just football)
★ Communication of unique DNA of program
★ Branding consistency
★ How well designs compete with other content in social feeds
★ How designs maximize impact on specific social platforms
In an effort to recognize all levels of college sports, we’re sharing several lists for 2018:
Power 5 | G5 & Independents | FCS & D1 | Football | Motion
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Thank you to the athletics staff working behind the scenes to connect fans with the teams they love.